By Tim Redman
Article marketing is by far one of the most effective ways to drive free targeted traffic to your website. By carefully writing your articles you can open the floodgates to unlimited amounts of traffic for years to come.
A lot of people find that they have written a great article, submitted it to article directories and have waited for the traffic to come. However, nothing appears, they think to themselves, "This article marketing is a load of rubbish!" What they don't realize is they have probably made one of the most fundamental mistakes that new articles writers make. Not using the resource box to its full potential!
Your article may be great and your conclusion strong, but without writing good content for the resource box, you will fail to get any traffic at all. I run an article directory and see time-after-time resource boxes filled in with just a few words like, "Written by Peter Smith." This simply won't bring you any traffic. Make your resource box entry stand out.
By having a strong written article you have already gained the interest of your reader, they have read the entire document but there is nothing at the end of the page to make them click on a hyperlink and send them to your page for them to hopefully buy from you. That's what it's all about really!
In any article directory, the resource box is your key to getting traffic to your website. You should aim to fill this in with more than one or two words. For instance, if you write an article on how to give up smoking, then your resource box should read something along the lines of, "If you enjoyed this article and want more information on how to give up smoking, why not visit Smoking Freedom for more information."
By writing this sentence, you could turn the words, "Smoking Freedom", into a hyperlink to your website. People will see it's a hyperlink and because they are interested in what you have had to say, they are likely to click on it.
Not only putting a hyperlink in your resource box will enable more visitors to come straight to your site, it will also create more backlinks. Web publishers visit article directories to get content for their website, eZines and blogs. They have to publish the entire article, including the resource box content. This means that the number of backlinks to your website will continually grow, making your page rank with the major search engines increase at the same time.
So, to round this up, make sure that, when you submit your articles, you use the resource box to its full potential. By putting more than one or two words into it, you will find that your website traffic will grow.
Tim Redman personally invites you to submit your articles free of charge to http://www.ArticleMound.com Writing articles is a great way of increasing site traffic and sales. To start submitting your articles today, sign up for a free account at http://www.articlemound.com/signup.php